Sport18, a sports marketing company was started on January 1 2008, is a full fledged sports solutions provider in India with expertise in Rights Management, Sponsorship Sales and Servicing, Sports Broadcasting, International Representation, Consultancy and Research. It is headed by Satish Menon, who is a veteran in the field of sports management with over 20 years of experience. The team comprises of professionals with a combined experience of over 100 years in the sports and entertainment business.
Sport18 has spread its footprint across multiple sports. It manages the interests of the Professional Golf Tour of India (PGTI), the official body of professional golf in India. The three internationally recognized distance running events in India namely the Standard Charted Mumbai Marathon, Sunfeast World 10K and the Airtel Delhi Half Marathon are broadcast through Sport18. Sport18 is also marketing the Volvo Ocean Race Stopover at Cochin. Other areas of operation include working with domestic football federations and developing some of the globally popular sports which have significant potential in India.
